2018 Ranges Now In

A Warm Welcome To

We’re an independent group of bike shops based in Narberth, Pembrokeshire. Pembrokeshire Bikes opened for business initially in Fishguard in 2009 and moved to Narberth in 2012, At the end of 2015 the shop was taken over by Joshua Fiddy. We are proud to be the Official Bike Shop Partner of IRONMAN UK events since 2013 and our mechanics are the trusted mechanics team for the events.

We stock not only the best bike brands around, but the bike brands that we can vouch for to have excellent quality products, aftercare and warranty. If we don’t like what we see, we move on – and the brands we deal with now are what we consider to be the best in the industry.

We offer full test rides, bike fitting, cycle hire, servicing, custom builds, maintenance courses and so much more. If you are interested in a bike we can get you measured up using our state of the art Apex Bike to make sure we get you on the right size frame, we can find the perfect saddle for you using our saddle fitting setup and you are more then welcome to take our bikes out on test rides. We offer Finance options, Cycle to Work Scheme and in store credit options on all sales over £300.

Visit our showroom at Unit 1, Rushacre Enterprise Park, Narberth, SA67 7ET, buy online or use our Click and Collect service – we look forward to seeing you soon.

Wahoo KICKR Climb at Pembrokeshire Bikes IRONMAN Partner

Wahoo Fitness

August 10, 2017

March 12, 2017

Storck Superbike Sale!

January 11, 2017

Mavic Wheels at Pembrokeshire Bikes


January 11, 2017

Mavic Vision at Pembrokeshire Bikes

Mavic Vision Clothing

January 11, 2017

Pembrokeshire Bikes Muc-Off Range


January 11, 2017

Shoes at Pembrokeshire Bikes


January 11, 2017

Pembrokeshire Bikes Castelli Winter Range

Castelli Winter Range

January 11, 2017

Super Bikes at Pembrokeshire Bikes

Super Bikes

January 11, 2017